Utilikilts
My wife and I went to the Celtic World festival yesterday in Cincinnati. I’d have to say that the music was excellent. They had a lot of traditional Irish bands there, and some not so traditional ones. The Irish dancing was interesting. Lots of jumping around. I have come to the conclusion that they have competitions for everything now days, since they were talking about Irish Dance competitions that occur pretty much every weekend somewhere in the States.
While we were at the festival I was stopped by a man selling kilts. Not just any kilt, a Utilikilt. Kilts for everyday wear. They had several models there and were trying to get people to purchase them. Several people went in to get sized and see what it would look like, but I’m not sure how much business they actually did. I declined. But, the sales guy, sporting a camouflage kilt himself, cracked my wife and I up with the statement, “Men were not anatomically designed to wear pants. You know what I mean, don’t ya?” . The last statement was directed to me, of course. He handed us a card, which at the top read, “We Sell Freedom“.
As we walked off my wife asked, “So, if men weren’t meant to wear pants, why did they wear pants long before women did?” It’s a fair question I suppose. Since we had been in Scotland earlier in the year we noticed that there aren’t that many Scotsmen who wear kilts for everyday use. In fact, we saw very few kilts (well, relatively speaking, a lot more than you would walking around Cincinnati).
Their marketing worked at least a little bit since I had to visit their website last night after getting home. They have denim kilts, leather kilts, workman’s kilts….you name it. I thought this was just too good not to share.